Why we'll be eating wheat biscuits when it's all over.

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To be honest with you from the start this is a gripe post. You may remember back here when Kieran got VERY excited because the 2008 Weet Bix Stat Attack Cards were out in supermarkets.

Last year when Sanitarium did this they had sales that newspapers described as 'boyant' I heard somewhere something about a 60% rise... but don't quote me on that.

This year...

• As well as having the cards in the Weet-bix they also have them in the 'Fruity' and the 'Crunch' (two of their more expensive brands). More profits.
  
• They have staggered the release of the cards- so for the last month or so we have been getting the same old cards. = More purchases, more profits.
  
• I believe they have released fewer of the more sought after 'super stat' cards and some others. I don't know for sure but it does appear that way. = More purchases, more profits.
• They have changed the trading card site. Last year if someone had a card you wanted they matched you up and gave you their email address it was a simple matter of emailing them and most times they emailed back to say yes or no to a swap. genreally took a day or 2 This time the process takes 10 days and you can't withdraw your card if you swap it elsewhere. We have yet to make a successful trade on the trading site, in fact I don't know anyone who has. = More purchases, more profits.
• They have codes that you enter to play the online game. Some of the codes don't work though and their email replies to our questions have been at best pathetic.
• For the first time we have had to purchase cards on trade me... More purchases, more expense.

And that is why we won't be buying Weet-bix when this is all over. Cheers Sanitarium, thanks for not much really!

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